Are you struggling to use Twitter? It’s not exactly easy at first, but once you master it, it can be an excellent marketing tool for your small business. Best of all, most features of Twitter are completely free, so you don’t even need to add to your marketing budget. Twitter is such a popular tool that developers have designed over 500,000 tools to help small businesses use the social media website. When you’re looking for creative ways to engage your customers through Twitter, you should check out the tools below.
Twitter users are 59% more likely to follow an account if, when they ask a question, that account answers it. InboxQ helps you find those questions about the areas you specialize in and answer them appropriately. This is a one-of-a-kind chance to show off your expertise in a particular area by helping people answer their questions. The program even allows you to “bookmark” the app in your browser, so that when someone asks a question related to your area, you can answer it immediately.
So when a user visits your profile, whether it’s for a business or for a personal user, they just see a long list of the Tweets you’ve recently sent out. Though this isn’t the most unappealing thing in the world, it’s also not the most exciting. Twylah is here to solve that problem for you. It turns the basic page that’s usually available into a showcase for your brand. If you choose to tweet through Twylah instead of the regular tweeting service, it will categorize your tweets and when someone visits your page, it will show them a ton of relevant tweets – yours and others – on the same topic that they searched for.
Tweroid helps you figure out the best times for your company to send out tweets. While that may not sound very valuable up front, it is. It will show you when your audience is online so you can send out a tweet or two their way. This means they’re much more likely to see it, and your tweets will be met with more exposure.
Do you use any of these Twitter tools, or you do you plan on utilizing any? The vast majority of Twitter tools are easy to use and will help you engage your audiences with their comfort in mind.