If SEO is done correctly, it can help you bring traffic to your website and close deals. If it’s done incorrectly, you can wind up with low rankings and negative reviews on your website. Since it’s such a delicate thing, we’ve taken the liberty of writing a couple of tips to help you organize your efforts.
Using Places Like BlogSpot to Host Your Website
Your website, if you post quality content, will start to accumulate links. People will link to your content because it’s good. If you’re on a free subdomain, chances are you will want to move the site once it becomes successful – and you will lose all of that powerful backlinking you took several months or years to build in the first place. Free subdomains don’t allow a 301 redirect like paid domains do, so the only way to tell a search engine that you’ve moved is to start all over again with rankings. Even if you don’t start off paying a whole lot of money for hosting, leaving the option open to move your website and redirect is a good thing.
Where are Your Tags?
Your tags are one of the biggest things that search engines will look at. If your tags aren’t descriptive or interesting, chances are the search engine will ignore them or count them as duplicate content and not index the page. Instead of “Home,” as your homepage tag, you should change it to something more unique like “Pet Supplies for the Pampered Pet | Sacramento, CA”. The likelihood of a tag like that being taken by another company is low, and it’s unique to your page and concept. Make sure all of the tags on all of your pages are unique so every page is indexed individually.